It’s a difficult time.
We make it simple.

Stephanie Chapman, LMSW

Co-Founder

Lily Martin Care was born from love, family, and a deeply personal journey.

For more than a decade, I watched my grandmother, Lily, live with dementia. As our family navigated the challenges of her diagnosis, I witnessed firsthand how overwhelming it can be to find the right resources, coordinate care, and ensure a loved one receives the support they deserve. We often felt alone, wishing there was someone who could guide us through the process and connect us with trusted services. Those experiences became the inspiration for creating Lily Martin Care, a concierge service dedicated to helping families navigate aging with compassion, dignity, and confidence.

Just as influential was my grandfather, Howard, the patriarch of our family. He was the kind of man who led not only with strength, but with an unwavering sense of responsibility. Through his extraordinary work ethic, resilience, and quiet acts of service, he taught us that family always comes first. He made sure everyone was cared for, often putting the needs of others before his own. His example showed me what it truly means to serve with integrity, compassion, and purpose.

Lily Martin Care is a reflection of both of them. It combines Lily's grace and resilience with Howard's steadfast dedication to caring for others. Every family we serve is treated with the same compassion, respect, and personalized attention that I would want for my own loved ones.

Our mission is simple: to make life's transitions less overwhelming by connecting families with trusted resources and providing thoughtful, personalized support every step of the way. No family should have to navigate this journey alone.
‍
Every day, I carry Lily and Howard's legacy with me. Their love, strength, and unwavering devotion to family are the foundation of this company and the heart behind everything we do. I can think of no greater way to honor them than by helping other families feel supported, cared for, and never alone.

Ann Genovesi, RN

Co-Founder

My dad, Martin, had a huge influence on my decision to become a registered nurse.
‍
When I was 11, he had his first heart attack. He was such a carefree, loving gentleman. Everyone loved him, and he loved everyone. He loved to laugh, talk to people, and most of all, make people feel welcome. He taught me to always have a smile for anyone who crossed my path.
‍
As his heart problems continued over the years, I decided to become a nurse because I wanted to help take care of him and keep him with us for as long as possible. He had several more cardiac events, but he never stopped living life to the fullest or helping anyone he could.
Watching my dad help others, even while facing his own challenges, taught me what compassion really looks like.
‍
Sadly, he passed away at just 61. Going through that experience opened my eyes to how difficult it can be for families to find the right care and support for someone they love. I knew I wanted to honor my dad by creating something that could help families navigate that process and find truly compassionate, trustworthy care.
When I became a nurse, my dad was incredibly proud of me. That feeling has stayed with me throughout my career.
‍
At Lily Martin Care, we try to carry his legacy with us every day—by being ethical, honest, transparent, and compassionate and always putting people first. And, just like my dad taught me, we believe in never losing our smile.
‍
We want Lily Martin Care to feel like family—not only for the wonderful families we serve, but for our caregivers as well. Because when you care for people, it should come from the heart.